Strategic Counsel and Planning Providing strategic counsel in all areas of communications identifying key issues, developing memorable messages, planning a communications program and managing the rare crisis. |
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News Releases and Press Materials Crafting the appropriate message and then developing the materials that reflect it, including news releases, case studies, corporate backgrounders, white papers, executive profiles and bylined trend and issue articles. |
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Industry Analyst Relations Putting your company in front of key analysts in your industry to build your reputation and credibility for your company, your category and your products. |
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Press and Analyst Tours Arranging face time with the most important media and analyst contacts, either down the street or across the continent, to create the in-person impression news releases and e-mail alone can't make. |
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Media Relations Managing media relationships from strong thinking to story development for outbound communications, and quick response to all incoming requests. |
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Speaking Opportunities Highlighting your expertise through speaking abstracts to pitch to high-profile conferences and venues then following up to confirm, prepare, and rehearse to ensure great message delivery. |
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Media Training Coaching and training to give executives the confidence to do everything from a casual newspaper interview to a hostile TV live shot … all while staying on message. |
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Event Planning From launch events to major trade shows, managing strategic and logistical plans for events that impress your audiences and achieve your goals. |
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Product and Company Launches Introducing a new product or repositioning a company, both with creative launches targeted to your key audiences. |
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